Tag: catmananalyticsgroup
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Category Management is the secret sauce to Retail Growth
How can Category Management help you in Retail Success? How can you make sure that shoppers find your category, brand, product, or SKU among all the noise? Imagine a shopper walking into any retail store and seeing a sea of products on the shelves. A typical grocery store has 40K items in stock, and the…
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Analytics and Insights are not complicated make them simple.
My thoughts on making Analytics and Insights more simple which can result in better Strategies for your clients. โ๐๐ณ ๐๐ผ๐ ๐ฐ๐ฎ๐ปโ๐ ๐ฒ๐ ๐ฝ๐น๐ฎ๐ถ๐ป ๐ถ๐ ๐๐ถ๐บ๐ฝ๐น๐, ๐๐ผ๐ ๐ฑ๐ผ๐ปโ๐ ๐๐ป๐ฑ๐ฒ๐ฟ๐๐๐ฎ๐ป๐ฑ ๐ถ๐ ๐๐ฒ๐น๐น ๐ฒ๐ป๐ผ๐๐ด๐ต.โ Albert Einstein How many times have we heard this? As analytics professionals, weโre passionate about unraveling data mysteries, but sometimes we inadvertently create more confusion…
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3 Big Hurdles every Category Manager faces in retail today.
As a Category Manager “Guru” how can we help you? It’s a new year and our category buyer is actively looking into improving their category. Brand improvement, sku efficiency, and shopper conversion are all on the table to discuss. Below are the Top 3 Key challenges your category buyer may have and how you can…
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Shopper Marketing and Category Management is the combination to win at retail
In my last post, we delved into the enchantment of Category Management, where the blend of “Art and Science” makes shopping awesome. Now, letโs add the magic of Shopper Marketing to this mix, putting your shopping experience at the heart of it all. ๐Understanding Shoppers Ever wondered how we uncover what you love? Shopper marketing…
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3 Key Grocery Shopping Trends, are you Keeping up? Effective Category Management Strategy Helps!
Even as Omni-channel, Data Mining and Sustainability trends emerge, refining your category strategy is key to your future success. Category Management discipline can help in your efforts. Grocery shopping is constantly evolving, and businesses need to be able to adapt their strategies to meet the changing needs of customers. key trends and strategies Omnichannel Complexity:ย ย Shopping…