Tag: categorymanagement
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Category Management strategy is the secret sauce to Retail Success
How can Category Management help you in Retail Success? How can you make sure that shoppers find your category, brand, product, or SKU among all the noise? Imagine a shopper walking into any retail store and seeing a sea of products on the shelves. A typical grocery store has 40K items in stock, and the…
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Friday Shopping Vibes! What is in your basket?
Happy Friday Folks and as I sit here sipping on some coffee ☕, I’m thinking about the weekend and what shopping I can get done today, but is Friday Shopping a idea? What do we see in Grocery and Other Major Retailers during Fridays Shopping Frenzy? Why Friday Shopping? Fridays are all about pre-weekend excitement.…
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3 Key Grocery Shopping Trends, are you Keeping up? Effective Category Management Strategy Helps!
Even as Omni-channel, Data Mining and Sustainability trends emerge, refining your category strategy is key to your future success. Category Management discipline can help in your efforts. Grocery shopping is constantly evolving, and businesses need to be able to adapt their strategies to meet the changing needs of customers. key trends and strategies Omnichannel Complexity: Shopping…
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Category Management Reminder: How it Drive Business Excellence
Just a quick reminder as you begin your Business Plans for 2024 about the power of having Category Management as part of this process. what is it? A Strategic Approach that optimizes product assortments, pricing, and promotions to enhance customer satisfaction and boost profits. Benefits: ✅ Improved customer experience✅ Increased sales and margins✅ Efficient inventory…
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Shoppers Viewpoint, how do you compete for Share of Wallet?
When is the shoppers viewpoint when they turn down an aisle in store x for retailer y? How do you as a brand or retailer made it easy to find your product? My point, How can we get the Shopper to Navigate to the right.. Possible Solutions All of these things are what a Category…