๐ฎWhat is Predictive Analytics, you ask?
“๐๐ณ๐ฆ๐ฅ๐ช๐ค๐ต๐ช๐ท๐ฆ A๐ฏ๐ข๐ญ๐บ๐ต๐ช๐ค๐ด ๐ช๐ด๐ฏ’๐ต ๐ซ๐ถ๐ด๐ต ๐ข๐ฃ๐ฐ๐ถ๐ต ๐ฑ๐ณ๐ฆ๐ฅ๐ช๐ค๐ต๐ช๐ฏ๐จ ๐ต๐ฉ๐ฆ ๐ง๐ถ๐ต๐ถ๐ณ๐ฆ; ๐ช๐ต’๐ด ๐ข๐ฃ๐ฐ๐ถ๐ต ๐ด๐ฉ๐ข๐ฑ๐ช๐ฏ๐จ ๐ช๐ต ๐ธ๐ช๐ต๐ฉ ๐ฅ๐ข๐ต๐ข-๐ฅ๐ณ๐ช๐ท๐ฆ๐ฏ ๐ช๐ฏ๐ด๐ช๐จ๐ฉ๐ต๐ด.”ย ย
Said another way Predictive Analytics It’s like using past data mixed with some super-smart math to make clever guesses about the future.
๐What is the Recipe?
Think of us as data wizards.ย ย We analyze Retailer/Shopper data from top companies like Nielsen, Circana, Numerator, and Customer POS. Predictive Analytics, becomes tomorrow’s sales by digging into purchase patterns, shopper behavior, and market trends.
๐ Is it only about Insights?
No, we don’t stop there! Armed with these insights, we craft strategies that zoom past the competition, boost sales, and make a lasting impact. Our strategies tweak assortments, optimize shelving setups, and create promotions that stand out in Grocery, Mass, Club, and Drug Retailers.
๐Is this our Passion?
At Catman Analytics Group, Predictive Analytics is our secret sauce! We’re unlocking the future for businesses, foreseeing market shifts, and shaping strategies with pinpoint precision.
Are you using this in your business analytics, today?ย If not, we would be happy to work on analytics with you and your teams, contact us?
In addition to analytics, we are about building strategies for your teams to make your Category and Brands show up at retail! Follow me on LinkedIn for more posts about Category Management, Shopper Insights, and Shopper Marketing.
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